Lot's of great discussion around my recent posts about Google and PR.
[Did Google just kill PR agencies?]
Sam Cooke: "It's been a long, a long time coming. But I know a change is going to come, oh yes it will."
I've long warned that PR companies would be subject to similar forces of disruption that have been destroying the media sector for the past decade. As with the media companies, their helter skelter basket to hell was waiting for them.