There was good turnout for Swagapalooza Tuesday evening at the DNA Lounge n San Francisco. This is an experiment in viral marketing. About 150 bloggers were invited to hear pitches from people with mostly quirky products or services. And everyone got to take home samples of the products.
I went to the first one last year and enjoyed the unpolished pitches -- a welcome respite from hearing tech company pitches. Last year there was bacon-flavored hot sauce, fermented black garlic (yum), and expensive men's underwear among the products pitched.
[Please see: Swagapalooza: An Offbeat Funky Promo Platform]
The event kicked off with a keynote by Justin Kan from JustinTV. He had some great advice for anyone launching a startup.